About Us


We are Ana and Angie, welcome to APUSHI BABY.

Ana is a textile engineer with a specialization in art. She has more than 15 years of experience in companies in the textile and fashion sector as well as in publishing, education and cultural companies. She's more of an engineer with the soul of an artist, or rather an artist who studied engineering.

Angélica has studies in business administration and an MBA from the Instituto de Empresa in Spain which awakened her entrepreneurial spirit. She has more than 12 years of experience in strategy and innovation in different economic sectors. She is passionate about innovation and with Apushi, she is already on her third adventure as an entrepreneur.

Ana and Angie have been friends for more than 10 years and they found each other through textiles. In 2018, they came together to research sustainable options for baby clothes after hearing the same phrase from many friends: "Baby clothes don't last at all, what a waste!" Together they investigated, studied and made many prototypes for about 2 years with several models, different babies, mums and dads to choose the first collection that gave birth to Apushi.

They are united by a love of innovation and the belief that there is a better way to produce and consume and are full of ideas to transform the world of baby clothes into a more sustainable one.